BlogNick Wolny contributes forThis post originally appeared in Entrepreneur.
Many marketers feel a powerful headline can be as important, if not more important, than the content itself. In fact, a study found
that 59 percent of articles shared on social media weren’t even clicked on by the user in the first place. A first impression has already been made before most users even click to read. Whether your end goal is to educate, pitch, or sell, powerful headlines are a critical component in your online marketing efforts, and readers use headlines to make a snap judgment about your content. The notion that people ...Read More